Use these posters as visual cues to help students understand target markets.
Assist students in understanding target markets and the different market segments associated with marketing a food product.
Display these posters around in the food technology classroom as a reflective tool for students when learning about food product development.
Use these posters with the accompanying worksheet to help students strengthen their understanding of target markets.
The pack includes a range of target market segment acronyms to help students remember them. There is also a group task that uses collaboration and critical and creative thinking to engage students on a deeper level. This resource and activity can be differentiated at the teachers discretion.
Please note that the acronyms covered are some common market segment acronyms however there are a vast number of acronyms used to describe different market segments.
- 12 x A4 posters displaying Target Market acronyms
- 9-page student worksheet with a collaborative activity
Digital File Type: PDF (Acrobat) Document File, Word Doc.
Physical Pack: 12 x A4 colour laminated posters. Worksheet and instructions provided as digital format.
Resource Type: Posters, Outcome Task, Activity.